10 ways to successfully avoid sustainability entirely

Jamie McIlhatton
6 min readMay 6, 2023

Weird title I know. Why would we want to avoid being sustainable? To be honest, the chances are you’re already successfully doing it, but let me walk you through how.

If you want to be unsuccessful in running a sustainable company, there are so many different ways of achieving that. Here are some of the most common; I’ll let you take score.

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Jamie McIlhatton

Sustainability Consultant & Hospitality owner. Just trying to take my own advice...