Finding Product Market Fit for Restaurants

Jamie McIlhatton
4 min readNov 4, 2022
Photo by K8 on Unsplash

We only ever talk about ‘Product Market Fit’ in the world of tech & start-ups; but it’s too important a concept to ignore for other industries.

My business background is primarily in hospitality/food & drink; yet I’ve always been fascinated by start-ups and the movements of Silicon Valley. This has led me to finding plenty of overlaps and transferable messages that I can carry through to…

Jamie McIlhatton

Sustainability Consultant and Owner of @smallmatterofsustainability // A Restaurant owner just trying to take my own advice...